One thing you must have noticed about singer Daxx Kartel Omuryeerubah, apart from his music, is his sense of fashion and the babyish character.
It is a miracle, or like some people say; unfortunate, to find him donning matching stockings and shoes. There’s half a chance in ten times that you’ll find him with matching shoes.
During an interview with MC Ibra, Daxx Kartel real name Ssebunya Ssebyala Sula revealed that he has marketed his brand to relate with the younger generation.
The concept which he referred to as Gimmick Marketing, it is his strategy to appear appealing to the children whom he believes make up most of his fan base.
I have over 120 pairs of shoes. I pick any shoe and wear. Sometimes I don’t even notice if they match or not. I have a passion for fashion. I put on stockings every single day because I’m a baller.Daxx Kartel
He also revealed that he does not own trousers in his wardrobe and he last wore them while still in school.
Watch more of the interview;