The impact of social media in the Ugandan music industry has been enormous since the inception of online platforms like Facebook, Twitter, Instagram, YouTube, Snapchat, among others.
One of the artistes that has put social media to good use to effectively sell and promote his music and brand is Pius Mayanja a.k.a Pallaso.
The Team Good Music singer boasts a considerably huge following on social media, by Ugandan standards, with over 230k followers on Facebook, 280k on Instagram, 34k subscribers on YouTube.
Today, Pallaso made the 50,000 followers on his Twitter account, something which seems to have excited him as he revealed:
Wow, my twitter family just grew to 50k followers. It’s been a long way coming. Big up every body. Please follow me on Twitter @mcpallasoMcPallaso | Twitter